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Post by juthi52943 on Jan 8, 2024 2:19:30 GMT -5
How Instagram ad pricing works Instagram ad costs Instagram earns billions of dollars in net advertising revenue. In , the platforms net advertising revenue was . billion , and in , revenue increased to . billion. In , projections indicate that Instagrams net advertising revenue will nearly double to . billion . So, how much do Instagram ads cost. The short answer it varies—widely. Because Job Function Email List Instagram is owned by Facebook, you create Instagram ads using the same tools you would use for Facebook advertising. There are two main ways to create Instagram ads By promoting a post within the Instagram application Using the Ad Builder Tool in Facebook Ads Manager. This also means you can manage your Instagram advertising costs the same way you manage Facebook ad costs Create a campaign Choose your ad objective – what you want users to do when they see your ad – clicks, downloads, etc. Define your target audience – the characteristics of users you want to see your ads Set a budget and offer – the maximum amount you are willing to spend per click CPC or per thousand impressions CPM Instagram ad objectives Screenshot via Facebook Ads Manager Your ads will run within these settings until your budget is exhausted.
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